Improve Life Quality

Branding

Shafa Statement of Branding
Shafa’ s  brand rises on the basis of its marketplace to find sustainable and unmistakable differentiation. Our fresh perspective allows us not only to see the challenges and opportunities of our  products , but also to remain clearly focused on the future we envision together.

 

Verbal Branding
The foundation of every brand is a unique and memorable name. Names should be meaningful and unique, to help inspire and guide the branding process.


Visual Branding
Our designers are wise beyond the parameters of aesthetics – they are problem solvers, strategic planners and forward thinkers.


Brand Strategy
The journey to building a successful brand starts with a thoughtful strategy. One that balances the objective perspectives and strong business planning to illuminate a clear path for our brand.


Market Research
Learning about our marketplace and customers fuels our ambition to strive forward. Effective market research is essential to making strategic, data-driven decisions about our brand.
 

About

Shafa, under the name of the Iranian License Company, began as a pharmaceutical and hygienic manufacturer in 1969. After the Islamic revolution in 1979, imports of pharmaceutical products decreased with domestic production being mandated by the newly formed government. The newly formed government also made it mandatory that pharmaceutical companies be controlled and domestically owned.

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